I think you must have watched Carly Rae Jepsen's Call Me Maybe. And now VEVO brings Call Me Maybe to the mobile website, with other 50,000 music videos from pop stars.
Currently, VEVO has a new mobile look, along with various apps for iOS, Android, Windows Phone 7 and BlackBerry PlayBook. Before, you only have the ability to visit the site on your mobile device, video watching if forbidden. If you want to do so you have to download one of the apps. Any now, thanks to the launch of VEVO new mobile web experience, you are able to watch the videos directly from your mobile browser. You do not have to download videos as before. You can also watch a bunch of music videos, including "Call Me Maybe", via YouTube's mobile apps and mobile website, but with VEVO you get a music-focused experience and access to a library of 50,000 videos.
The VEVO mobile web experience works quite well with iPhone, iPad and other devices. Video searching and browsing functions are quite perfect, and smooth video playback is guaranteed.
Beyond being a general sign of the increasing importance of the mobile web, this could be important for VEVO as more and more social sharing moves online.
OK, you can now begin VEVO video enjoying with you mobile!
VEVO is a music video website. It is a joint venture among Sony Music Entertainment, Universal Music Group, and Abu Dhabi Media with EMI licensing its content to the group without taking an ownership stake. The service was launched officially on December 8, 2009. The videos on VEVO are syndicated across the web, with Google and VEVO sharing the advertising revenue.